Some company brochures end up in the bin this one belongs on your coffee table... Needing a new marketing tool, one that would reflect the strengths, innovations and design skills of the group that could project them accurately to their international client market.
So right from the outset we knew this would have to be something just that little bit extra special. It wasn't
going to be another brochure...we've been there and done that. No, this had to be something different,
something that could reflect the magnitude of their accomplishments, their attention to detail and their
Our solution was clear; we presented Ted with the concept entitled "bringing designs to life". The centre piece of this concept was a 140 page beautifully crafted, case-bound, coffee table book lavished with detail and design portraying the McMullen Group in its true natural light.
Of course we didn't just stop there. We also applied the same theme to their corporate branding, stationery and new offices inside and out. Aided by some creative photography, we took the best examples of their work and turned them into giant pieces of art, which are displayed in gallery spaces throughout the McMullen Group Head Office. The evolved branding and book have received international acclaim with everybody wanting a copy.
What else can we say... it's 'bringing designs to life'.
Manleys Ltd, Knockbracken Health Park, Saintfield Road, Belfast, Co. Down, BT8 8BH